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4.6/5  (25,714 Verified Reviews)

Instant Dye Shampoo

The Easiest Way to Cover Grays Naturally

$49.95 $34.95 SUMMER SALE | SAVE 30%
Covers grays in just 10 minutes
Protects hair with ammonia-free formula
As easy as regular shampoo
Suitable for ALL hair types
 
NATURAL BLACK
NATURAL BLACK
DARK BROWN
DARK BROWN
LIGHT BROWN
LIGHT BROWN
PURPLE
PURPLE
RED
RED

Select Quantity

$34 Each

$29 Each

$26 Each

30 Day Money-Back Guarantee.

If it doesn't work for you, we'll refund you — no questions asked.

Low Stock Notice

This product sold out twice last year. We encourage you to take advantage of the Summer Sale while it lasts.

PS: Only available here — don't buy fakes on Amazon or eBay.

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Total Available

21 units

combined across all fulfillment centers

⚠️ Limited availability. The next restock isn't scheduled until June 4th. We recommend ordering now to avoid missing out.

A superior alternative to traditional box dyes. Polar promises to dye your hair in under 10 minutes — without the mess, without the stains, and without the hair damage.

Use it just like a normal shampoo whenever you want to dye or touch up your roots. We guarantee you'll never use a traditional box dye again after trying Polar.

Package Includes: 1x 200ml shampoo — 1x Instructions and care pamphlet

We formulate every shade around a simple rule: cover gray without compromising on what goes into the bottle. Every batch is blended with botanical extracts — black sesame, ginseng, and reishi mushroom — and built to leave hair feeling like hair, not straw.

100% Ammonia-Free 100% Vegan Formula No Parabens No Animal Testing

Blonde Shade

NO1 Aqua, Ethanolamine, Cocamidopropyl Betaine, C12-16 Alkyl Glucoside, Cocamide DEA, Cocamidopropyl Hydroxysultaine, Propylene Glycol, Hydroxyethylcellulose, Urea, Amodimethicone, Sodium Sulfite, Polysorbate 20, Sodium Erythorbate, p-Aminophenol, Resorcinol, Fragrance, 2-Methylresorcinol, Sodium Hydrosulfite, Caramel, Polygonum Multiflorum Root Extract, Zingiber Officinale (Ginger) Root Extract, Panax Ginseng Root Extract, Macadamia Ternifolia Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Sesamum Indicum (Sesame) Extract, Gleditsia Sinensis Extract, Ganoderma Lucidum (Mushroom) Extract, 4-Amino-2-Hydroxytoluene NO2 Aqua, Hydrogen Peroxide, Carbomer, Etidronic Acid, PEG-40 Hydrogenated Castor Oil, Triethanolamine, Disodium Phosphate, Fragrance, Sodium Stannate, Caramel

Shipped via USPS

All orders ship directly from our US fulfillment centers.

Tracking Included

You'll receive a tracking number by email as soon as your order ships.

Unlike box dyes that force you to waste half the product each time, Polar lets you use exactly what you need — making one bottle last for months.

At just $2.33 per application (and each application lasting 4–6 weeks), you're actually spending less than a $10 box dye that you throw away after one use. Plus, you're avoiding the mess, stains, and hair damage that come with traditional dyes — that's priceless.

$2.33 average cost per application
01

Lather:

Pump onto your hands and lather well.

02

Apply:

Spread evenly on dry hair and leave for 10 minutes.

03

Rinse:

Rinse thoroughly and enjoy your new color!

30-Day Money Back

Hassle-free money-back option

Fast US Shipping

Worldwide delivery to your door

Returns Accepted

Easy and simple return process

Secure Payment

Protected and safe transactions

Over 140,000+ Happy Customers

Have Made The Switch

    Instant Dye Shampoo

     
    Regular price $34.95
    Regular price $34.95 Sale price $49.95
    30% OFF Sold out
     
    View full details
    As Seen In

    Make Hair Coloring

    SIMPLE & HASSLE-FREE

    Get natural, lasting color in just 10 minutes

    WORKS IN JUST
    10 MINUTES

    Apply to dry hair, wait 10 minutes, and rinse. It's that easy.

    QUICK, MESS-FREE
    APPLICATION

    No mixing, no gloves, no stains. Works just like your regular shampoo.

    CONTAINS
    NATURAL INGREDIENTS

    Like reishi mushrooms, without harsh chemicals like ammonia.

    LONG-LASTING
    NATURAL COLOR

    Each application lasts up to 6 weeks, keeping grays hidden longer.

    ★★★★★ 4.6 out of 5

    The Results Speak For Themselves

    Before and after result BEFORE AFTER
    ★★★★★

    I absolutely love this! It's so easy to use like regular shampoo. The gray coverage looked amazing. No mess, no long salon visits, just quick color in one step. Totally worth it!

    Before and after result BEFORE AFTER
    ★★★★★

    I was pleasantly surprised! Covered my grays in 10 minutes, no mess and no strong smell! Very happy with my order!

    Before and after result BEFORE AFTER
    ★★★★★

    Quick and easy. Color looks really good. No staining on hairline or face / ears. Love this product.

    Before and after result BEFORE AFTER
    ★★★★★

    Got the red and it covered all grays. No nasty smell. Didn't stain my skin. Finally an easy to use solution.

    Before and after result BEFORE AFTER
    ★★★★★

    I was a little skeptical, but it really works! The grey on my edges grows wildly and tends to be hard to dye, but this process was effortless and I'm loving the results!

    Before and after result BEFORE AFTER
    ★★★★★

    Honestly didn't expect much, but this covered every gray without any fuss. In and out of the shower in under 15 minutes. Repurchasing already.

    4 REASONS

    Thousands are switching to Polar Instant Dye Shampoo

    Real Application

    Works In Just 10 Minutes

    No more scheduling life around hair dye. Apply to dry hair, wait 10 minutes, and rinse. It's that easy.

    Quick, Mess-Free Application

    Forget messy box dyes. No mixing, no gloves, no stains. Works just like your regular shampoo but completely covers grays.

    Gentle On Hair

    Made with natural ingredients like reishi mushrooms, without harsh chemicals like ammonia. Your hair stays soft and healthy, not dry and damaged.

    Long-Lasting Natural Color

    Each application provides natural-looking color that lasts up to 6 weeks. Its advanced formula keeps grays hidden longer, so you can stay confident without frequent touch-ups.

    Works In Just 10 Minutes

    No more scheduling life around hair dye. Apply to dry hair, wait 10 minutes, and rinse. It's that easy.

    Quick, Mess-Free Application

    Forget messy box dyes. No mixing, no gloves, no stains. Works just like your regular shampoo but completely covers grays.

    Real Application

    Gentle On Hair

    Made with natural ingredients like reishi mushrooms, without harsh chemicals like ammonia. Your hair stays soft and healthy, not dry and damaged.

    Long-Lasting Natural Color

    Each application provides natural-looking color that lasts up to 6 weeks. Its advanced formula keeps grays hidden longer, so you can stay confident without frequent touch-ups.

    The Superior Choice

    It's been over 100 years since the first dyes were created, but we haven't seen any sort of significant change since then. Polar Haircare is here to change that.

    Polar Instant Dye Shampoo

    Regular Hair Dye

    Regular hair dye

    Number Of Uses

    15 applications
    1 application

    Application Time

    10 minutes
    40-60 minutes

    Cost Per Use

    $2.33
    $15

    Ingredients

    Ammonia-free
    Synthetic
    Risk-Free Promise

    30-Day Satisfaction Guarantee

    We understand that trying new products can feel risky, which is why Polar offers you a completely risk-free experience. With our 30-day money back guarantee, you can try our natural hair dye solution with confidence. Achieving vibrant, healthy hair has never been safer or easier!

    Polar Instant Dye Shampoo
    30 full days to try it and decide
    Full refund, no questions asked
    Zero risk to try Polar today

    Frequently Asked Questions

    Polar Instant Dye Shampoo
    Depending on hair type and frequency of washing, Polar Haircare typically lasts from 4-6 weeks.
    One bottle is designed to last for approximately 10 to 15 applications, depending on hair length and thickness.
    Yes, Polar works on any hair type from 1a to 4c. Thanks to its shampoo-like qualities, it's easy to apply and covers every gray from root to tip.
    Polar does contain chemicals that some individuals may be sensitive to, for example PPD & Hydrogen Peroxide. We recommend a 24 hour patch test before full application.
    Polar Instant Dye Shampoo is designed to be mess-free, it won't stain your skin or scalp and any residue washes off easily from surfaces. We do recommend wearing gloves during application and avoiding white or light-colored towels and clothing, as pigment can transfer if not fully rinsed on time.
    Yes, you can! Our shampoo is perfectly safe and effective for use on your beard, offering the same natural-looking, vibrant color and nourishing benefits as it does for your hair.
    We recommend using your normal shampoo and conditioner in between dyes and only use Polar Haircare when color reapplication is needed. Conditioner can be applied directly after use.
    Absolutely! Our shampoo is formulated with natural ingredients and without harsh chemicals, making it safe for all hair types. It's gentle on your hair and scalp, ensuring not just color but also care.
    Yes, our shampoo is specifically designed to cover gray hair thoroughly, offering a uniform, natural shade. Continuous use will enhance the color depth and coverage.
    Yes, our shampoo is safe for use on dyed or chemically treated hair. However, we recommend doing a patch test or consulting with a professional if you have concerns about your specific hair condition.

    Customer Reviews

    4.6
    Based on 25,714 reviews
    Gray Coverage 4.5
    Ease of Use 4.7
    Time to Results 4.7
    Hair Feel After 4.3
    25,714 Reviews
    LB
    Liz B.Verified Buyer
    ★★★★★3 days ago

    So thankful I found this

    I was diagnosed with breast cancer 3 years ago. I am 54 years old. Surgery, menopause and medications hit me like a ton of bricks and expensive trips to the salon were not working. With my cancer history, I decided harsh chemicals were not the way to go and started growing out the gray. I discovered Polar hair shampoo on Instagram and was skeptical but decided to give it a try. I am so impressed with the results and I applied the dark brown for 10 minutes. I feel so refreshed! It works!!

    MS
    Margaret S.Verified Buyer
    ★★★★★6 days ago

    Very pleased with this product

    Great product.

    SA
    Samantha A.Verified Buyer
    ★★★★★8 days ago

    Came out more copper than red, but nice

    I purchased the red instant dye shampoo, I left it on a little longer than the recommended 10 minutes because I wanted a deeper red colour. As you can see it didn't get my desired colour, it's more of a copper than a red. But I am still happy with how easy it was to apply and the result I got.

    JC
    Jayde C.Verified Buyer
    ★★★★★11 days ago

    Covered every gray, wear the gloves 😊

    Sorry guys, I meant to put that I used the Purple shampoo. It does stain so I'd wear the gloves. I love my results and the colors it turned my hair. It covered my gray/white roots, all of them. Left it on 25 mins. Wore gloves to rinse it out. It made my hair shiny and silky too. Stop using harmful box dyes and give Polar a try. 10 outta 10 for me.

    LH
    Lesley H.Verified Buyer
    ★★★★★14 days ago

    Was skeptical, now a believer

    I was very sceptical but then I saw a friend who followed your brand and asked her about the shampoo. After her recommendation I purchased Dark Brown and have not been disappointed. Easy to use, covered my greys, great colour for me and the best thing is I haven't got a brown forehead or ears. I love this product, it's absolutely amazing.

    PM
    Paula M.Verified Buyer
    ★★★★★17 days ago

    So glad I finally gave this a try

    I realised that it was time to cover my grey, wispy hairs that were starting to pop up all over the place. I was worried box dye would be too much of a commitment and monthly trips to the hairdresser would cost a fortune. I was intrigued to see Polar Haircare advertised and decided to give it a whirl. I'm so glad that I did! My hair is now lovely and soft, glossy, healthy-looking, and I couldn't be happier.

    MP
    Mahboobeh P.Verified Buyer
    ★★★★☆20 days ago

    Great color, box was a bit dented

    Color turned out great! Only small gripe is that my box arrived a bit squashed from shipping — the bottle itself was fine though, no leaks. Would still order again.

    MH
    Marla H.Verified Buyer
    ★★★★☆23 days ago

    Great light brown shade

    The light brown color turned out lovely and natural-looking. Really happy with how it covered my greys without looking flat.

    MN
    Marina N.Verified Buyer
    ★★★★☆26 days ago

    Happy with it, minor pump trouble

    Love the color and how easy it is to apply! Only downside is the pump got a bit stiff after about 5 uses, had to squeeze the bottle a little to get product out. Still repurchasing though.

    CD
    Claire D.Verified Buyer
    ★★★★★29 days ago

    A kinder alternative to dye

    Love it, love it, love it. As a 50 year-old woman I've been looking for an alternative to colouring my hair as it started falling out. This is a kinder, quicker and cheaper alternative. Highly recommend.

    YA
    YaniraVerified Buyer
    ★★★★★33 days ago

    Wasn't sure at first, but it works

    I was pretty hesitant to try Polar Haircare — it just sounded too good to be true. I bought the red shampoo dye since I had previously dyed my hair red, and I was so surprised. It covered my greys very well and I'm very happy. I will definitely buy another one!

    MJ
    Miyoung J.Verified Buyer
    ★★★★☆37 days ago

    Should have ordered a darker shade

    It was good. Only colour is not matched — I should've ordered dark brown or even black, light brown is a bit too light for my hair colour. It actually dyes grey hair well. It works.

    NC
    Nicola C.Verified Buyer
    ★★★★★41 days ago

    Good coverage, lovely color

    Good coverage, lovely colour.

    AT
    Alexandra T.Verified Buyer
    ★★★★☆45 days ago

    Great product, minor shipping mishap

    The shampoo works exactly as described, but one of my three bottles arrived with a cracked cap from shipping. Customer service was quick to sort it out though, and the color turned out great on the rest.

    HA
    Hakim A.Verified Buyer
    ★★★★★50 days ago

    Best product I've tried

    Best product ever.

    LB
    Layani B.Verified Buyer
    ★★★★★60 days ago

    My clients love it just as much as I do

    As a licensed cosmetologist, I'm always cautious about the products I use on my clients. One of my clients introduced me to Polar Hair Color, and I've loved it ever since. We used the Dark Brown shade on a client who was completely gray, and the coverage was beautiful — fast-acting while still being gentle on the scalp, thanks to the ammonia-free formula.

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